PAMCo is a major step forward that can boost news and magazine brands

Magazines and social media branding in the post-truth world

The Year Ahead for Magazines, by Emma Cranston, MGOMD

ABC latest – August 2017

Transformation in an era of short-termism

My Media Week: Sue Todd, Magnetic

Magnetic Spotlight

The shift to short-termism: why it matters – by Douglas McCabe

Why We Never Think Alone and Why We Value Publications That Know This – by Dr. Nick Southgate

‘Magazines are a medium of illusion that bedazzles’: Coleridge reflects on 26 years at Condé Nast

Reasons to be pretty damn cheerful

UK PLC. Beware – Short-Termism Is Crippling Marketing Effectiveness

Stay in the loop

Want to stay up to date on all things Magnetic? Simply fill in the form below and let us know what you’d like to hear about – don’t worry, you can update your preferences whenever you want to.