Looking forward: magazine media in 2022
We caught up with some senior publishers to find out what advertisers and agencies can look forward to from magazine media brands this year Chris Duncan, CEO – UK...
Popular searches
New research: Harnessing Intentional Attention
Read the research here
Julian Lloyd Evans takes up CRO role at Immediate Media UK
Immediate Media Co announces the appointment of Julian Lloyd Evans to lead its UK advertising teams in the role of Chief Revenue Officer (CRO). Lloyd Evans, who will take-up the role...
Cosmopolitan UK celebrates its 50th anniversary
Since its UK launch in 1972, Cosmopolitan has championed and looked to empower young women. It reaches over 16m average monthly unique users via Cosmopolitan.com/UK and over 5.4m social...
The stories behind the numbers: PAMCo latest
How magazines tap into diverse and relevant audiences Like all media, magazines face a number of assumptions and stereotypes; quick short cuts that we all use to aid decision...
Hearst UK unveils new research showing how its content affects and influences positivity in consumers
Largest study of its kind was conducted in partnership with Bournemouth University using ESM methodology
Putting Attention into Context
Using Lumen's eye tracking methodology, we measured ‘eyes on’ attention to advertising on magazine websites
Grazia partners with Boots to encourage more sustainable beauty routines
Grazia has partnered with Boots UK to launch a new campaign centred around sustainable beauty, with the aim of encouraging women to better understand why and how to incorporate...
The Passion Pound - an opportunity for advertisers?
Increased spend on passions and interests in isolation
