Immediate appoints Duncan Tickell as CRO
Duncan Tickell is appointed CRO at Immediate Media
Bauer and Chasing the Stigma team up to make the UK a kinder place with new #PledgeKindness campaign
Bauer and Chasing the Stigma team up to make the UK a kinder place with new #PledgeKindness campaign
Adidas Forever Sport
This series of ads grabbed our attention as great examples of how to use the print format to great creative effect. The use of the fold to bring the excersises to life makes the ads really impactful.
VOXI: heat’s under the duvet with VOXI
Voxi partnered with heat’s Under the Duvet to reach their core audience
Dom Pérignon – Lady Gaga
Dom Pérignon use magazines to bolster their luxury credentials
P&G: Project Body Love
P&G partners with Hearst to take on the challenge of body confidence
Media channel performance data shows magazines as top performer in delivering brand difference
Magnetic’s Anna Sampson discusses the importance of brand relevance in the current climate
Online magazine readership reports significant increases
Insights from the latest magazine audience data
Use or ornament? Why people actually engage with ads
Mike Follett, Managing Director at Lumen Research, discusses how ads can earn attention
A reset to positivity and relevance
COVID-19 may represent the biggest full-stop in consumer behaviour, but brands that recognise the impact of positivity and relevance on consumer behaviour are the ones that will grow
Lola’s
Seriously delicious creative for Lola’s in BBC Good Food. This ad caught our attention with its fantastic photography and context in BBC Good Food.
Department for Education: Get into Teaching
The Department for Education partners with Hearst utilising their ‘Real Influencer Network’ to get people into the teaching profession