Optimal spend boosts campaign PROI for beauty brands
If beauty brands allocate the optimal level of budget to magazines (5%), campaign PROI is boosted further
![using magazines at optimum level boosts campaign PROI for beauty brands even further](https://magnetic.media/wp-content/uploads/2020/06/2.-using-magazines-at-optimum-level-boosts-campaign-PROI-for-beauty-brands-even-further-1024x576.png)
If beauty brands allocate the optimal level of budget to magazines (5%), campaign PROI is boosted further