Downloads: Activation Effects Uplift From Magazine Usage (png) Date: 18 May 2014 ResearchQuick Facts Magazines boost activation effects Using magazines delivers an uplift in activation effects
ResearchQuick Facts Magazines boost activation effects Using magazines delivers an uplift in activation effects
ResearchQuick Facts Magazines deliver very large business effects All types of press can be effective, but consumer magazines produce big effects, considering their share of budget
ResearchStudies Bridging the Long/Short-Term Divide IPA Databank analysis on the role of magazine brands in the digital era
