Date: 29 September 2016 News + ViewsViews Can an algorithm match what an editor does? As Facebook’s move to use algorithms backfires, Campaign’s Gurjit Degun asks if they can ever replace the human editor.
News + ViewsViews Can an algorithm match what an editor does? As Facebook’s move to use algorithms backfires, Campaign’s Gurjit Degun asks if they can ever replace the human editor.
News + ViewsViews We must be passionate about our consumers’ passions This article originally appeared on Mediatel here Passions matter to consumers and tapping into them delivers better outcomes for media owners and advertisers, writes Duncan Tickell, CRO at Immediate...
News + ViewsViews Magazine media and its role in the media mix Amanda Wigginton, data and insight specialist, shares her pick of campaigns that demonstrate how magazine brands deliver for advertisers. With a presentation to brand marketers as part of ISBA’s...
