Bauer Media music magazine MOJO has launched a new digital audience membership model, providing loyal subscribers with more exclusive content and multimedia experiences across their digital devices.
Subscribers will be able to access members-only articles, archive content, early-access and first-reads.
Sam Gallimore, Chief Customer Officer said,“We have successfully moved the MOJO business model away from just the traditional print subscription proposition to now providing a membership model that gives the audience expert content on any device, engaging experiences, and relevant services to get the most out of their music passion. It’s great to see this investment in MOJO and the opportunity to grow further our overseas footprint. This is the key for long term growth!”
Helen Morris, Group Managing Director, Premium, Mass, Celebrity & Entertainment, added: “This new digital subscription package – plus the recent launch of the MOJO Record Club podcast – means we now have even more ways to talk to MOJO’s loyal fans and expanding audience of music obsessives. We’ve never been more connected with our audience and are excited to continue to develop and innovate to provide our readers with the best experiences, both on and off the page.”
The new digital membership costs £4.99 a month, with a free month trial for 99p, available here.