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Hubert Burda Media acquires Immediate Media

  • Date:

    12 January 2017

Hubert Burda Media acquires Immediate Media

Munich-based technology and media company Hubert Burda Media, has announced the acquisition of Immediate Media Co from private equity investor Exponent and Management.

Hubert Burda Media (“Burda”), headquartered in Germany, is a technology and media company with over 540 brands world-wide. A family enterprise with a history spanning over 100 years, Burda combines traditional publishing with successful digital innovation.

Immediate Media

Your Home Magazine

Today, the corporation is one of Germany’s largest technology and media companies with an international presence and a global reputation. Burda has a long-standing track record of owning and managing major magazine titles in all parts of the globe. In Germany, the company holds a very successful magazine portfolio in the News-, Fashion-, Gardening-, Lifestyle-, Food- and Entertainment-Segments. Burda is one of the first European media houses to branch out into the digital sphere and it’s investments include a minority stake in Nasdaq-listed internet platform Etsy.

In the UK, Burda publishes several consumer magazines such as YourHome and Wedding. The company has recently led the funding round of the online marketplace Notonthehighstreet.com. Burda provides long-term growth equity for fast-growing digital technology and media companies in Europe, the U.S. and Asia and is a partner for visionary entrepreneurs, leveraging the company’s capital, brands and sector expertise, particularly in the areas of business expansion, internationalisation and localisation.

Paul-Bernhard Kallen, CEO of Hubert Burda Media comments: “Immediate Media is a great platform for print as well as digital consumer businesses in the UK. The successful management team brings strength and depth across publishing, technology and e-commerce and has built a growing, profitable company with a large and loyal customer base. We believe Burda and Immediate Media match perfectly – with regards to the business segments as well as to the entrepreneurial mindset of both companies.”

Tom Bureau, CEO of Immediate Media Co comments: “Since we formed Immediate with Exponent in 2011, we have created a dynamic, thriving business. We have grown revenues and profitability substantially, and have invested in people, technology and business models. The business is primed for further growth, and I am happy that we have found a partner that shares our vision for growth and innovation. Burda is an exciting, global business and we are happy to become part of their network of entrepreneurs.”

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