Grazia launches standalone beauty magazine
Curated by the Grazia Beauty team, with contributions from some of the biggest names in the industry such as Victoria Beckham and Caroline Hirons, this exclusive issue will focus on tried-and-true beauty tips, tricks, and products.
Building on the success of Grazia CASA, an award-winning interiors magazine, Grazia’s beauty-focused edition is a direct response to readers’ interest in beauty. With increasing affiliate sales and retailers reporting product sell-outs from their features in Grazia’s print issues, this launch is well-timed.
Featuring four striking covers, the issue contains 100 pages of expert tips, topical trends, and is aimed at everyone who loves beauty .
Hattie Brett, Editor-in-chief, Grazia comments: “We know our audience love beauty – and buy into our team’s edit. We also know our millennial ABC1 woman can sometimes feel overwhelmed by the sea of content now out there on social media. So, we want this standalone beauty issue to deliver a definitive guide to the very best products that work across make-up, skincare, body, and hair. It will offer our audience access to trusted voices and industry experts, who’ll share insights and advice that will help streamline her beauty routine. And deliver these in an aspirational, beautiful, coffee-table style issue that she’ll treasure for months – perfectly timed pre-Christmas to help with make-up tricks, present ideas, and winter skin advice.”
Grazia’s standalone beauty magazine will be on shelves from 5 November for two months.