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Clarins and Stylist join forces to launch new editorial franchise

  • Date:

    26 January 2016

Clarins and Stylist join forces to launch new editorial franchise

Shortlist Media, media agency Blue 449 and Clarins have launched ‘Year of You’ – a year-long initiative to encourage women to make time for positive life changes in 2016.

Every month the Stylist team will rally its audience of 2.3m readers, email subscribers and online users to invest time in one area of their lives.

Monthly themes will range from achieving contentment to giving your career an MOT.

Tara Mendelsohn for Blue 449 said: “Clarins is committed to helping women find more time to fulfil their life ambitions and unlock the key to inner happiness.

“Stylist’s positive and dynamic editorial attitude makes it the perfect partner for our “Year of You” partnership, a brilliant example of Open Source collaboration for the greater good.”

Stylist Editor-in-Chief Lisa Smosarski added: “It’s truly exciting for Stylist to be embarking on this cross platform campaign, which has the power to radically improve women’s wellbeing in 2016.

“And with its long-standing commitment to promoting balance and happiness, Clarins makes a fitting partner in our quest to motivate positive change this year.”