Tony’s Chocolonely
Never too early…
Swarovski
We love the use of colour in this ad. In greyscale the jewellery still steals the show.
Time Out Media announces new CEO
Time Out Media has announced that Rob Biagioni has been appointed CEO. Based in London, and reporting to Time Out Group CEO, Chris Ohlund, Biagioni will lead the Time Out Media business globally. Time Out is the global brand that aims to inspire and enable people to experience the best of the city, through expert […]
Behind the Brand… Stylist
Each month, we highlight a trusted editorial brand making an impact with audiences and advertisers. October’s spotlight is on Stylist, a brand that connects with more than four million women every month through content that inspires, informs, and empowers. We caught up with Susan Riley, Head of Brand at Stylist, to hear how new initiatives […]
Magnetic recommends: Time Out’s Love Thy Neighbourhood
Podcasts are one of the fastest-growing channels for trusted editorial brands – they not only deliver highly engaged audiences but also opportunities for advertisers. Each month, we highlight a podcast from a PPA Magnetic member, share what it’s all about, and who listens to it.
Heal’s
Heal’s use simple, tongue-in-cheek copy for this ad – the real legacy you want to leave behind is great furniture!
Van Cleef & Arpels
Great use of a double-page spread, turning it into a lily pond.
Tesco: F&F ‘Style it Out’
Dramatic and bold: this could be a scene out of an action movie.
Tesco: Steak
Mouth-watering, and makes us want to lick the page.
Pol Roger Champagne
A playful take on their strapline, Pol Roger’s imagery is ‘proudly understated’.
Fortnum & Mason: Halloween
Featuring clever shadow play, this ad blends Fortnum and Mason’s elegance with a “bite” of humour.
Morrisons Pumpkins
It wouldn’t be autumn without a pumpkin- or a nod to Oz.