Boursin: Summer begins with Boursin
Immediate drove a +17% uplift in intent to purchase
Macallan: Sherry Oak Collection
Another one for the Christmas list.
Kettle Chips
Big fans of this series of ads (and the crisps obvs). Love the Rugby World Cup partnership.
Craving Conversion
Latest research by Ipsos on behalf of PPA Magnetic analysing the online behaviour of UK internet users to demonstrate the value of trusted editorial brands in driving consumer purchase decisions, particularly within the food and drink sector.
Rowse Honey
We loved the long form copy on these ads as well as the use of QR to link to recipes. Honey hot dogs? Yes please.
Brewdog
The famous brewery have added seasonings, rubs and sauces to their repetoire to pair with their beers. All of the ingredients for a great BBQ.
Fortnum & Mason
What says summer more than fish and chips and english sparking wine on the beach followed by ice cream? Fortnum & Mason bring their serve up summer in style
Waitrose
A practical solution for all those sunmer garden parties
Newman’s Own
What better to accompany those summer salads, and your supporting a good cause in the process, what’s not to like?
Hendrick’s Gin: Feeling Curious?
Time Out drove consideration for Hendrick’s Gin
Moet & Chandon
Champagne in a fancy bow. And Pharrell with flowers. I’ll grab a vase and a couple of glasses.
American Pistachio Growers
Great strapline and perfect placement in health titles.