Executive Director, Head of Strategy
As the Head of Strategy, Zehra is responsible for the overall strategic output of the agency, with a focus on how communications can have the maximum possible impact on a client’s brand and business performance. Zehra has over 15 years’ experience in the industry, across both clients and media agencies. In that time, she has led award-winning strategies on some of our most iconic brands and causes including Virgin, The Government and Estée Lauder Companies to name a few. Her award highlights include IPA Effectiveness, Thinkbox TV Planning and Cannes.