Agency: Mindshare Country: United Kingdom Source: Cosmopolitan Date: 22 May 2014 Great WorkAds Ford Hybrid The new Ford Kuga Plug-In Hybrid is targeted to Cosmopolitan readers
ResearchStudies Hearst: Women drivers, a missed opportunity Insight from Hearst and Magnetic shows that motor brands may be missing an opportunity with female audiences by focusing ads on predominantly male titles
Great WorkAds Seat: Behind every great man there is a Grand Vitara Inspired creative uses famous people without having to pay for them by replicating the cover of - in this case - Rolling Stone magazine in Colombia but with the...