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Digital Media Strategies is the leading strategic business gathering for the European Media Industry. It is one of the pioneer conferences focused on publishers, magazine, newspaper, digital pureplay and tech - the people defining the future of news, entertainment and niche media.

The European forum recognises the challenges of modern media and helps executives understand changing trends across the sector, evolving commercial strategies and understanding the functioning silos of the industry. 

Dennis Publishing and Hearst Magazines UK will be taking part this year and their session details are below:

16.00 – 16.30
(TheOpinion) Cross-Platform Distribution – Rethinking Social

Repacking content across social platforms is entirely necessary to maximise potential as a traffic driver or commercial proposition.

In this session, hear best practice for cross-platform distribution, creating value for clients and users, and understanding what kind of content works best for specific platforms.

Lauren Smith, Social Media Editor, Cosmopolitan

09.50 – 10.30
(TheDiscussion) Diversifying Revenue Streams & Moving Away From Over-Reliance On Advertising

The question of high-volume and niche audiences has caused a significant revenue challenge for publishers, who are looking beyond their core business to alternative revenue streams which might balance the dip in ad revenues.

This panel will showcase how publishers are shifting away from reliance on advertising, launching new revenue streams in new product areas, but still maintaining their brand identity deepening relationships with consumers, and presenting no-BS results.

Nick Blunden, Chief Commercial Officer, The Business of Fashion
Paul Lomax, Chief Technology Officer, Dennis
Duncan Chater, Chief Revenue Officer, Hearst Magazines UK

Moderated by: Carolyn Morgan, Managing Director, Penmaen Media

Register your interest here